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Privacy Policy

Last updated: 4.4.2025

Einar Partners (“we,” “our,” or “us”) operates the websites einar.partners and research.einar.partners. This Privacy & Cookies Policy explains how we collect, use, and protect your personal data in compliance with the General Data Protection Regulation (GDPR), UK GDPR, the Privacy and Electronic Communications Regulations (PECR), and the California Consumer Privacy Act (CCPA/CPRA), as well as other relevant global data protection laws.

1. Information We Collect

We collect personal data that you voluntarily provide when:

  • Submitting a contact form on our websites.
  • Downloading resources such as reports and industry insights.
  • Subscribing to our email list for updates and marketing materials.
  • Engaging with interactive elements on our website.

Forms and Collected Data

  • Main Website Contact Form: Name, Company, Email, Phone Number, Topic, Your Challenge.
  • Research Unit Contact Forms: Full Name, Email, Phone Number, Company, Position, Message.
  • Email List Subscription: Name and Email (when users opt-in).
  • Cookies and Analytics: See the 7. Cookie Policy section for details on tracking technologies.
  • User Engagement Data: We may collect anonymized interaction data to enhance user experience.

We do not collect sensitive personal data such as payment details, government IDs, or health-related information.

We do not knowingly collect data from children under 16. If we become aware of such data, we will delete it promptly.

2. How We Use Your Information

We use your data to:

  • Respond to inquiries and provide requested resources.
  • Send marketing/research updates (only with opt-in consent).
  • Improve website usability and security.
  • Analyze website performance via anonymized analytics.

Third-Party Sharing

We do not sell or share your data for advertising. Data is shared only with:

  • Captuble (email marketing; GDPR-compliant).
  • Google Analytics (anonymous analytics; IP anonymization enabled for EU/UK users).
  • CookieYes (cookie consent management).

All third parties adhere to strict data protection agreements. A list of subprocessors is available upon request.

3. Legal Basis for Processing Data

Under GDPR and UK GDPR, we process your data based on:

  • Consent: When you agree to receive emails and marketing materials.
  • Legitimate Interest: When responding to direct inquiries or providing requested resources.
  • Legal Compliance: When required to comply with applicable laws.

Under CCPA/CPRA:

  • We do not sell or share personal data for cross-context behavioral advertising.
  • We do not collect sensitive personal information (e.g., health, financial data).

4. Data Retention

  • Email List Data: Retained for 3 years after last engagement or until unsubscription.
  • Contact Form Submissions: Stored in emails for 12 months (or longer if required for business purposes).
  • Analytics Data: Retained per Google Analytics’ policies (up to 26 months).

Data is deleted automatically when retention periods expire.

5. Your Rights

Under GDPR/UK GDPR

  • Access, correct, or delete your data.
  • Withdraw consent (e.g., unsubscribe from emails).
  • Request data portability or restrict processing.
  • Lodge complaints with your local data authority.

Under CCPA/CPRA (California Residents)

  • Request disclosure/deletion of collected data.
  • Opt out of data sharing (not applicable; we do not share/sell data).

Exercising your rights

To exercise rights, contact: ping@einar.partners. We respond within:

  • 30 days (GDPR).
  • 45 days (CCPA).

6. Security and Data Storage

We implement:

  • Encrypted protocols (HTTPS, TLS).
  • EU-based hosting with access controls (2FA, passwords).
  • Safeguards for international transfers: Where data is processed outside the EU/UK (e.g., by US providers), we use EU-US Data Privacy Framework or Standard Contractual Clauses.

7. Cookie Policy

What are cookies?

This Cookie Policy explains what cookies are and how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used, and how to manage the cookie settings.

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyze what works and where it needs improvement.

How do we use cookies?

As most of the online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.

The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.

Types of Cookies we use

Necessary

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

CookieDurationDescription
cookieyes-consent1 yearCookieYes sets this cookie to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors.
rc::aneverThis cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.
rc::csessionThis cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.

Analytics

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

CookieDurationDescription
_ga_*1 year 1 month 4 daysGoogle Analytics sets this cookie to store and count page views.
_ga1 year 1 month 4 daysGoogle Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors.

Manage cookie preferences

You can change your cookie preferences any time by clicking the above button. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from the major web browsers.

  • Chrome
  • Safari
  • Firefox
  • Internet Explorer

If you are using any other web browser, please visit your browser’s official support documents.

8. Changes to This Policy

We may update this policy periodically. The latest version will always be available on this page. If significant changes are made, we will notify users via email or website notice.

9. Contact Us

For any privacy-related inquiries, please contact us at ping@einar.partners.

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